Social Media Creator Agent – Brand Strategist

About the role

Toptal is seeking a Creator Agent to join a brand‑new venture focused on accelerating the growth of content creators. You will work closely with the General Manager and Operations Director to onboard, coach, and scale a community of creators across YouTube, Instagram, and TikTok.

Key responsibilities

• Provide 1‑to‑1 coaching to creators, improving audience growth, engagement, and monetisation.
• Analyze creators’ full content plans and assign weekly tasks that boost click‑through, retention, follower growth and engagement rates.
• Identify and activate brand partnership opportunities once creators achieve traction.
• Design, test and document the coaching methodology, creating playbooks and repeatable processes for future agents.

Required profile

• Proven senior‑level experience growing creator accounts on YouTube, Instagram or TikTok.
• Deep understanding of content scaling, packaging, and commercial readiness.
• Ability to analyse performance data, set clear goals and communicate insights quickly.
• Builder mindset – comfortable operating like an early‑stage founder.

Required skills

What we offer

• Fully remote work environment.
• Opportunity to shape a new business unit from the ground up.
• Collaboration with a global network of top talent.